Translator: Ahmed samy Auditor: Nada Qanbar In the sixteenth century The Dutch East India Company hired hundreds of ships Trade gold, ceramics, spices, and silk around the world. But performing these massive operations was not cheap. In order to fund their expensive trips, The company went to the citizens – Individuals who can invest money to support the trip In exchange for a share of the ship's profits. This act allowed the company to finance the giant tours, And increase profit for themselves and their smart investors. By selling those shares in coffee shops and shipping ports across the continent, The Dutch East India Company thus created the first exchange in the world. Since then, companies have raised funds from interested investors To support all kinds of their investments. And today, The stock market has school, jobs, and even full TV channels Dedicated to understanding that market. But the modern stock exchange is more complicated From her original embodiment. So how do companies and investors use the market today? Imagine a new coffee production company that decided to launch in the market. First, the company will advertise itself to large investors. If they think the company is a good idea, They will make the first investment in it, And then sponsoring the company's initial public offer or so-called underwriting. This launches the company in the official public market, Where any company or person believes that the investment is profitable By buying a share. The stock purchase makes these investors partially trading partners. Their investment helps the company grow, And the more successful you become, More buyers may see their success and start buying stocks. The more demand for these shares, The price increases and the cost increases to potential buyers, And increase the value of the shares of the company already owned by people. For the company, This increased interest helps fund new business initiatives, It also enhances its overall marketing value By reviewing the numbers of people willing to invest in their idea. However, the company seemed less profitable The exact opposite can happen. If investors believed that the value of their shares would decrease, They will sell their shares in the hope of making a profit Before the company loses more value. While he sells stocks and there is no demand for them, The share price will decrease, And with it the marketing value of the company decreases. This could leave investors with huge losses – If the company does not start making profits again. This fluctuation between supply and demand is influenced by several factors. Companies fall under the influence of unavoidable market forces. Such as swinging raw material prices, And changes in production technology, And changing labor costs. Changes in management can cause concern for investors, Also bad publicity or major factors such as new laws and trade policies. And of course, Many investors are willing to sell valuable shares And pursue their personal interests. All of these variables cause daily market inconvenience, That would make companies appear more or less successful. And on the stock exchange, Loss of value often leads to loss of investors, In contrast, a real value loss. Human confidence in the market represents the force to excite Everything from economic prosperity to financial disasters. And that variable is difficult to track The reason is that most professionals market long-term, reliable investment Try to earn quick cash. However, experts are constantly building tools To increase their chances of success In this unexpected system. But the stock market is not limited to the rich and powerful. As the Internet dawned, Limited investors can buy shares In many of the same ways that large investors can take. And as more and more people educate themselves with these complex processes They can also trade stocks, And support the work they believe in, And pursue their financial goals. The first step is to invest.